Raquel Santos

AI Automation GoHighLevel Specialist Notion Specialist

Helping business owners scale by converting more leads with automation workflows and custom workspaces.

Portrait of Raquel Santos

Expertise

Building AI Automations

Building Zapier, Make.com and GHL workflows that connect your favorite tools and eliminate manual data entry.

Notion Workspace Design and Custom Dashboards

I design customized Notion workspaces and dashboards that streamline workflows, organize projects, and boost productivity.

CRM Architecture

Organizing pipelines for clarity and speed. From lead capture to deal closing, I build systems that keep your sales team moving.

Why You Should Work With Me

Remote since 2018, I've earned most of my work through Upwork and client referrals — a reflection of trust and professionalism.

Project Portfolio

Here are automations, dashboards, and workflows I've built based on previous projects.

Some information was edited to protect previous clients' information.

Content Repurposing Automation (Zapier)

Content Repurposing Automation (Zapier)

I built this Zap to help content creators and business owners repurpose a single piece of content into ready-to-post formats across multiple social media platforms, saving valuable time and effort.

Facebook Lead Qualification (Make.com)

Facebook Lead Qualification (Make.com)

This scenario is when we got a lead from our Facebook page which we advertised or also known as Meta Ad.

Pipeline Creation (GoHighLevel)

Pipeline Creation (GoHighLevel)

I created a Pipeline Creation which is used to track lead nurturing and to automate follow-ups and progress.

New Lead Alert & Internal Notification (GoHighLevel)

New Lead Alert & Internal Notification (GoHighLevel)

This is a new lead alert notification to the internal team if a new lead submitted a form.

Calendar Booking System (GoHighLevel)

Calendar Booking System (GoHighLevel)

This email campaign is for subscribers and it will be sent again within 24 hours if the recipient has not opened it yet.

Professional Journey

GoHighLevel Automations Specialist

Apr 2024 – Present

Freelance

  • • Create and organize CRM pipelines in GoHighLevel across multiple client accounts.
  • • Design responsive, conversion-focused landing pages aligned to each client's brand guidelines.
  • • Build lead alert and internal notification automations to support timely client follow-up.
  • • Set up calendar booking systems and automated email campaigns from initial trigger through completion.
  • • Review and quality-check existing automations and forms to confirm they function as intended, making quick fixes when issues are found.

Notion Specialist | Workspace & Dashboard Designer

Jan 2026 – Present

Freelance

  • • Design and customize Notion workspaces tailored to clients' business needs, workflows, and productivity goals.
  • • Create visually appealing, user-friendly dashboards to centralize projects, tasks, resources, and essential business information.
  • • Build organized databases, task management systems, project trackers, and calendars to streamline daily operations.
  • • Develop custom Notion templates for business management, content planning, client management, and personal productivity.
  • • Set up linked databases, filtered views, formulas, and relationships to improve information organization and workflow efficiency.

Content Manager

Nov 2018 – Feb 2026

Upwork (Freelance)

  • • Uploaded products and company details to suppliers' storefronts and back-end systems.
  • • Researched and built lead lists online to support outreach and sales efforts.
  • • Proofread and validated product listings for accuracy and consistency.
  • • Fulfilled and responded to customer requests and queries in a timely, professional manner.

Sales Funnel Strategist

Sep 2020 – Oct 2020

Upwork (Freelance)

  • • Designed and mapped end-to-end sales funnels, including all stages from awareness through conversion.
  • • Implemented lead-generation strategies covering website optimization, landing pages, and lead magnets.

Certifications & Training

GoHighLevel Webinar Certificate

September 2024

SEO Intern

October 2023 – March 2024

Facebook Ads & E-Commerce Training

Sequoia Hotel, Q.C. — June 2018

Shopee University Philippine Tour

Discovery Suites, Ortigas — June 2018

Let's scale your operations.

Ready to automate your marketing? Drop me a message and let's discuss how GoHighLevel can work for you.